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Itoi’s Pilgrimage of Gratitude

TSDO, Inc.

Hobonichi Techo Role

Every year, TSDO directs the design of the Hobonichi Techo book’s contents and designs the covers in the Colors series, the World Folk Patterns series, and the TS series. Director Taku Satoh also created Hobonichi’s new logo in 2016.

Message from Itoi

We’ve reached the place we are today because everyone carefully solves problems from their own unique viewpoint.

Company Name

TSDO, Inc.

Graphic Designer Taku Satoh founded the Taku Satoh Design Office in 1984 and changed the name to TSDO, Inc. in 2018. Created product designs and branding for Oishii Gyunyu milk, Lotte XYLITOL gum, and much more. Currently active across a broad spectrum of projects, including general direction for NHK Educational TV’s “Design Ah!” series and art direction for “Nihongo de Asobo.” Current director of design museum 21_21 DESIGN SIGHT in Tokyo.
www.tsdo.jp